Williams & Company Communications, Inc. has been providing consulting services to telecommunications providers for over two decades. Telecommunications companies are, for the first time, finding themselves in a truly competitive environment. You have a choice of being a leader of a proactive company or merely reacting to the changes as they come about. Williams & Company is prepared to assist you in strategically positioning yourself in the new, competitive telecommunications industry.

"Is your business plan in touch with the changing telecommunications industry?"
Physical plant decisions are no longer the major strategic issues a manager must deal with. Today, more importance must be placed on issues relating to customer retention, competitive analysis and customer service.

"When your customers are given a choice of service providers, will they stay with you?"
Customer satisfaction is the best retention tool in a competitive environment. Keeping in touch with your customers' needs and wants is one of the most important issues you face. Generally, it costs three to four times as much money to obtain a new customer as it does to retain a current customer.

"Have you thought about providing more than the traditional services?"
Many companies will expand their service offerings and provide one-stop shopping. Offering packaged services, including traditional local and long-distance wireline, cable television, and wireless services, can provide a competitive advantage.

"Is your company prepared to compete in a market-driven pricing environment?"
As access revenues decrease, there is a shift from a cost-driven to a market-driven pricing structure. Revenue replacement or enhancement studies will help your company envision what future strategies must be enacted. Your company needs to be prepared to compete effectively with other telecommunications providers.

The mission of the Telecommunications Act of 1996 is to increase competition and reduce regulation. This competition will significantly affect the future of your business. Everything from your revenue sources to the services you will provide. Williams & Company Communications can provide you with success planning for the future through our diverse line of telecommunications services.

SUCCESS PLANNING FOR YOUR FUTURE
Helping you evaluate your current business strategy and prepare for the competitive future within the industry.
Assist in Strategic Planning
Start-ups
Mergers
Acquisitions

CUSTOMER NEEDS ANALYSIS AND IMPLEMENTATION
Assisting you in defining your customer needs to improve customer retention.
Customer Needs Surveys
Customer Satisfaction Surveys